I'm expecting to see a lot more of the i300 in both 30-second spot ads and in-show product placements... Don't be surprised if the next 'Matrix' sequel has some Samsungs in it. I work in marketing and promotion and this object is a goldmine, if they handle strategics & individual item branding properly.

Not to mention the aesthetics. The best cell phone I ever owned (before the i300, my hands-down favorite) was my SPH-3500, and all its best features appear on the i300. As an object it is fully functional, very clever and fashionable looking, and fairly durable for what it is. We'll see if the public catches on.